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Creative Shop Talk with Wendy Batten

Jun 13, 2022

There’s no need to panic. The sky is not falling.  If a downturn in the economy is on your mind, let’s talk about the things you need in place to go into it prepared if it happens... What can you do to be the best prepared and thrive?     I’m here to tell you, folks, it’s not the end of your business or your self employed life. Many businesses THRIVE during tough times and I want you to be in the best possible position and be prepared for anything.


Get proactive. Not reactive. All with the right attitude and mindset.


  1. Get intentional & efficient - with money, staff, inventory, etc.
  2. New customer acquisition - do you have a strategic marketing plan in place?
  3. Loyal customers - create that emotional attachment. Wow and delight them!
  4. Business Foundations - get really good at understanding inventory, POS systems, profit & loss + more.
  5. Positive Mindset - believe that your business is going to THRIVE!


The biggest risk is not in what we’re building. The biggest risk is not supporting what we’re building.

  • Jeffrey Shaw, The Self Employed Life



Full show notes at